Category - Reviews

Article by Martin Gibson – Twitter: @martingibson @embody3d - 19.11.2011 ISBN – 9781592534821 1000 Type Treatments – From Script to Serif, Letterforms Used to Perfection by Wilson Harvey/Loewy and published by Rockport The best way to describe 1000 type treatments is that it is a book about standard font manipulation. That is, you have a whole [...]

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Article by Martin Gibson – Twitter: @martingibson @embody3d - 31.10.2011 ISBN – 9781440310324 Identify – Basic Principles of Identity Design in the Iconic Trademarks of Chermayeff & Geismar by Tom Geismar, Ivan Chermayeff and Sagi Haviv, published by Print Publishing is a dedication to the monumental graphic work of Ivan Chermayeff and Tom Geismar. If like [...]

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Article by Martin Gibson – Twitter: @martingibson @embody3d - 31.10.2011 What an interesting book! The Best of News Design by the Society of News Design, published by Rockport. So often when we flick through a newspaper the concept of design is hard to imagine past all the cliché headlines, cheesy celebrity photos, and just bias and [...]

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Article by Martin Gibson – Twitter: @martingibson @embody3d - 31.10.2011 Design Matters – An Essential Primer by Maura Keller, Michelle Taute and Capsule, published by Rockport is an educational, illustrative and portfolio driven book on brochures, logos, packaging and portfolios; the key mediums of any branding pack. Design Matters is split up into planning, creating, implementing [...]

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Article by Martin Gibson – Twitter: @martingibson @embody3d - 30.09.2011 Colour is such a critical factor in design, just as ergonomics, rituals of use, functionality, shape and style and so on. But unlike these factors when do we ever study colour at university or college? Well recognised universities graphic design programs often have classes on colour [...]

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Article by Martin Gibson – Twitter: @martingibson @embody3d - 30.09.2011 Flourish.Banner.Frame by Von Glitschka and published by How Books provides a delightful assortment of 555 ornaments including banners, frames, flourishes, corners, rings and placards. In the brief introduction Von Glitschka makes a subtle but important statement about graphic design, that it’s little features like ornaments that [...]

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Article by Martin Gibson – Twitter: @martingibson @embody3d - 30.08.2011 Above the Fold – Understanding the Principles of Successful Website Design by Brian Miller and published by How Books is an insightful primer on understanding the anatomy of websites. Above the Fold covers all areas of websites from design to business implementation making it almost essential [...]

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Article by Martin Gibson – Twitter: @martingibson @embody3d - 31.08.2011 Typically on Embody 3D we review books with strong relevance to industrial design, and perhaps at first glance a book on photography might appear a little detached from this field. However I want to make a case as to why this area of study is important [...]

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Article by Martin Gibson – Twitter: @martingibson @embody3d - 30.08.2011 The Strategic Designer – Tools for Managing the Design Process by David Holston published by How Books is a 291 page theoretical work on understanding design and how to be good at it. Some would say this is a pretty well understood and unswervingly defined area [...]

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Article by Martin Gibson – @embody3d @martingibson - 09.08.2010 Rating: ‘The Industrial Design Reader’ edited by Carma Gorman and published by Allworth Press is a fascinating and authentic anthology of the histories of industrial design. The book is a collection of 60 essays, theories, protests, hypothesises from some of the worlds most renowned and distinguished designers, [...]

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