Article by Martin Gibson – Twitter: @martingibson @embody3d - 30.09.2011 Colour is such a critical factor in design, just as ergonomics, rituals of use, functionality, shape and style and so on. But unlike these factors when do we ever study colour at university or college? Well recognised universities graphic design programs often have classes on colour [...]
Article by Martin Gibson – Twitter: @martingibson @embody3d - 31.08.2011 Typically on Embody 3D we review books with strong relevance to industrial design, and perhaps at first glance a book on photography might appear a little detached from this field. However I want to make a case as to why this area of study is important [...]
Article by Martin Gibson – Twitter: @martingibson @embody3d - 30.08.2011 The Strategic Designer – Tools for Managing the Design Process by David Holston published by How Books is a 291 page theoretical work on understanding design and how to be good at it. Some would say this is a pretty well understood and unswervingly defined area [...]
Article by Martin Gibson – @embody3d @martingibson - 23.12.2010 Unfortunately packaging design is one of the most under-valued and under-documented design fields. There are just so many books on graphic design and product design, but hardly any on packaging design…I don’t quite understand? Whether you’re a designer, a marketer or a consumer, everyone agrees on the [...]
Article by Martin Gibson – @embody3d @martingibson – Monday – 1/08/11
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Article A Balasubramaniam – @embody3d – 29.06.2011 Today is World Industrial Design Day. (29th June). How does it change anything for you? Let’s say, by now you have brushed your teeth, put on a kettle, had a cup of tea and showered. That means you have been touched by the work of an industrial designer. [...]
Every so often on Embody 3D we come across a book that just dominates what it set out to achieve and Exhibition Design by Philip Hughes, published by Laurence King, does just this. It isn’t a glossy magazine, it isn’t a reference item, Exhibition Design is a bible. A 224 page thriller of the intricacies, [...]
Article by Martin Gibson – @embody3d @martingibson - 01.05.2011 The Design Entrepreneur – Turning Graphic Design into Goods that Sell, by Steven Heller and Lita Talarico and published by Rockport reveals a growing trend amongst graphic and product designers who are stepping away from typical designer-client projects to developing their very own products that sell. There [...]
Have you ever wondered what it’s like to design for the Entertainment Industry? Ever thought what it would be like to design concepts for Iron Man’s hot smoking new body armour? If you have, than I suggest you read on. This month we had the pleasure of interviewing Harald Belker, a designer who’s worked with [...]
Article by Martin Gibson – @embody3d @martingibson - 11.03.2011 Rating: Furniture with Soul – Master Woodworkers and Their Craft by David Savage and published by Kodansha is an exploration of 10 world-class furniture design craftsman and women from America to England documenting the motivation behind their craft, their design and production process and their rise to [...]