Just recently we received the book, Hans-Theo Baumann by Arnoldsche Art Publishers. I was so excited to wonder through this amazing showcase of works, after-all Baumann was someone that I had looked up to ever since I first started studying industrial design at university. But then I paused and sms’d a friend and I asked him “do you know who Hans-Theo [...]
Unlike the picture above in this article I am not going to paint consumerism as the embodiment of all evil. In fact consumerism is a very good thing, for without it many of us would have no jobs. We can’t afford 6.5 billion people just making food and constructing houses on this planet. In this [...]
Embody 3D had the great opportunity to talk to Richard Liddle, industrial designer from Cohda Design which has been branded as a ‘punk rock eco design firm’, I guess not everyone can say that. Cohda seems to blur the line between fine art and industrial design to deliver some truly creative and beautiful products to [...]
In this extended interview Andrew Simpson, founder and chief designer of Vert Design based in Sydney will outline some of the feature projects of his studio as well as give an insight into the current state and future of the Australian Design Industry. There is also a couple of questions for students so be sure [...]
When we observe an object with our eyes we make immediate judgments on what the objects function is and how it behaves. We also make judgements on how that product is positioned in the market. Does it look like a premium or budget product? Does it look modern or traditional? Does it look like it [...]
Once and for all I am going to try and document the most commonly used cliche selling points industrial designers use. For some of us just a mutter of some of these cliches will get our tempers boiling and for others we might be mistaken for using them ourselves from time to time to suck [...]
This post titled: ‘User Interface and Products’ is a three part look at the design of interfaces from a product design perspective. In this first part I will give an introduction into what are interfaces and the importance of the interface in modern products. The second part of the series I will state a design [...]
In this post I will talk about what a logo is, what they do, how they should be designed, protecting logos and logos in relation to product designers. I will be talking about logo theory in reference to a logo for a business, not an event logo or product logo, although some of the lessons will [...]
