Design School – Extraordinary Class Projects from International Design Schools

Article by Martin Gibson – Twitter: @martingibson @embody3d - 30.09.2011 ISBN – 9781592537594 When it comes to a design career, there really isn’t a better moment than university, well despite the lack of pay. However when it comes to projects you don’t find anything better because of the lack of budgets, scope and of course lack [...]

Identify – Basic Principles of Identity Design in the Iconic Trademarks of Chermayeff & Geismar

Article by Martin Gibson – Twitter: @martingibson @embody3d - 31.10.2011 ISBN – 9781440310324 Identify – Basic Principles of Identity Design in the Iconic Trademarks of Chermayeff & Geismar by Tom Geismar, Ivan Chermayeff and Sagi Haviv, published by Print Publishing is a dedication to the monumental graphic work of Ivan Chermayeff and Tom Geismar. If like [...]

The Best of News Design

Article by Martin Gibson – Twitter: @martingibson @embody3d - 31.10.2011 What an interesting book! The Best of News Design by the Society of News Design, published by Rockport. So often when we flick through a newspaper the concept of design is hard to imagine past all the cliché headlines, cheesy celebrity photos, and just bias and [...]

Design Matters – An Essential Primer

Article by Martin Gibson – Twitter: @martingibson @embody3d - 31.10.2011 Design Matters – An Essential Primer by Maura Keller, Michelle Taute and Capsule, published by Rockport is an educational, illustrative and portfolio driven book on brochures, logos, packaging and portfolios; the key mediums of any branding pack. Design Matters is split up into planning, creating, implementing [...]

Color Inspirations

Article by Martin Gibson – Twitter: @martingibson @embody3d - 30.09.2011 Colour is such a critical factor in design, just as ergonomics, rituals of use, functionality, shape and style and so on. But unlike these factors when do we ever study colour at university or college? Well recognised universities graphic design programs often have classes on colour [...]

Flourish.Banner.Frame

Article by Martin Gibson – Twitter: @martingibson @embody3d - 30.09.2011 Flourish.Banner.Frame by Von Glitschka and published by How Books provides a delightful assortment of 555 ornaments including banners, frames, flourishes, corners, rings and placards. In the brief introduction Von Glitschka makes a subtle but important statement about graphic design, that it’s little features like ornaments that [...]

Red Dot 2009 Winning Concepts – Best Of

Article by Martin Gibson – Twitter – 10.06.2010 The Red Dot 2010 Design Competition is now running! Find out more information about this years competition here.                                                           [...]

Red Dot 2009 Winning Concepts – Luminary

Article by Martin Gibson – Twitter – 10.06.2010 The Red Dot 2010 Design Competition is now running! Find out more information about this years competition here.                

Interview – Selina Jiao – UTS

We had the pleasure of talking to recent University of Technology Sydney Industrial Design Graduate Selina Jiao. Selina outlines some of the innovative features of her final major project titled DooLiper. To find out more information about Selina including her latest work please visit: www.miyni.com! University Questions Hi Selina welcome to Embody 3D it’s great [...]

Interview – Barton Smith

We had the great pleasure of talking to Barton Smith an industrial/user-interface designer at QPC which are developing the Ouidoo platform, an exciting new mobile platform which utilises technologies like augmented reality among others. Barton explains his journey from humble Monash University in Melbourne Australia to one of the most innovative open platforms in the mobile market [...]